June 19, 2020 - 3:27pm
rfid badge tracking at a trade show or convention

Badges with RFID chips offer a lot of opportunity for your exhibit and will help even after the trade show is over.

January 21, 2020 - 12:04pm
depiction of data travelling on the global information highway

Technology abounds at trade shows these days. Find the right fit for your product and exhibit as well as how to keep track of visitors.

October 11, 2019 - 3:36pm
Exhibiting in Brussels

Brussels, capital of the European Union, is the site for diverse international trade shows and conferences. The city’s exhibition and conference venues integrate history in addition to state-of-the-art facilities. Trade show and event managers appreciate the diversity of venues for conventions and product launches. Brussels is relatively small in comparison to other European capitals which makes it a desirable location for global events.

July 15, 2019 - 3:22pm
find the best exhibit management fit direction

Which is the best exhibit management fit for your trade show program? Here are four options to help you discover the right fit for your company.

April 18, 2019 - 12:17pm

Trade shows continue to evolve and incorporate new ways to engage attendees in meaningful ways. An exhibition provides a face-to-face sales opportunity to interact with prospective and existing customers. Experiential marketing in an exhibit is another way to achieve strategic goals and increase market share. Whether your company is exhibiting in the U.S. or overseas, consider these guidelines as you start your planning.


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